This course has challenged, enlightened and inspired me in ways that no other class has done because it encouraged me to think in an uncomfortable way. I felt myself step out of my comfort zone numerous times throughout this course. The course material and work load was not difficult, but it did require allot of […]
Evaluate Blog
The evaluate experience was my most favorite component of the project! I enjoyed participating in a focus group. This was the first focus group I had ever watched, participated in or moderated. We invited 8 of my grandfather’s friends from his retirement community to come to his house […]
Extra Credit
On November 14 I attended the innovation workshop. Our task was to come up with ideas in how to incorporate sustainability into the curriculum and research. During the brainstorming period, my team came up with 44 possible ideas. Yet when we referred back to the problem statement, we found that we had become unfocused in […]
Prototype
WHY PROTOTYPE? Prototyping allowed our team to transform our ideas into a textural, real form where our users’ needs can be truly realized. Supporting our reading, the skeptic guide to Low Fidelity Prototyping, prototyping our app will help us catch potential problems and gain insights faster and earlier in the process. This prototype is […]
Ideation
Thursday was a major milestone for our team. I believe we have a cohesive problem statement that incorporates each team member’s insight. This problem statement was the third one our team created over the entire process. The Ideal facilitation guide was a useful tool in allocating time. When we came into class on Thursday […]
Problem Statement
I was unfortunately not in class last Thursday when we came up with problem statements. I can only blog about the process from afar and how I feel it transitioned into Tuesdays class. Having a good understanding of our problem statement will guide our team efficiently into the ideation process. Right now, I feel, we […]
Interview
Why interview? The interviews provided first hand research and data for our team. During the observation phase, it was very difficult for me sit back and observe. I wanted to talk to them and ask them questions. Interviewing allowed me to do this. While conducting my interviews, I was looking for guidance as to where […]
Observation Experience
Our team is focused on possible innovations for elderly living in assisted living in the city. To gain the most amount of knowledge and experience for our project, we individually observed four different locations. I had the wonderful opportunity to observe the communal area in The Settlement Community. I watched a group of men/women […]
The Phone
The Design Thinking Bootcamp classes were a great way to give us a quick, hands on and interactive experience of the creative design process. When we were first asked to redesign a phone, I basically remade the typical IPhone. I had no direction or thought in how I could possibly redesign a phone or make […]
Meet Me
Hello! My name is Jenna Buchan. I am an animal lover, outdoor enthusiast with a craving for chocolate Junior/Senior majoring in Marketing and Finance. William and Mary is my dream school and I am honored to be a part of the Tribe community. I am very excited to be taking this course and cannot wait […]